THE SECRET LANGUAGE OF INFLUENCE®

An overview of this powerful keynote and training experience.

GOT INFLUENCE? How well do your words and phrases motivate (or de-motivate) others? Language training is the most neglected area of any management, leadership or business development program. Recent research from the world of psychology can help us increase the potency of our conversations. Useful for leading, managing, motivating and most critically, selling your ideas. This fun, interactive program will leave you wiser in your role as an executive, manager, salesperson and (most importantly) within your personal relationships.

  • Introduction to persuasive language patterns How psychologists and linguists define influential language
    Exercise: Self-assess persuasive skills and how newly-adopted skills will affect influence
  • Skill #1 Discover how to distinguish whether you should influence using “pain” or “gain.” Attendees will recognize how the other person is motivated either to attain goals or to solve problems. Each type of individual requires different dialogues to motivate them to action. Exercise: Create a mini-chart on how to present your ideas in terms of goals and benefits or problems that need solutions.
  • Skill #2 Identify whether you should offer evidence, testimonials or peer pressure to motivate specific individuals. Conversely, others make decisions based on their own beliefs and experiences and will not be influenced by endorsements, awards or accomplishments of yourself or your company. Uncover how you can influence each of these two distinct personalities. Exercise: A question that pinpoints the type of person you engaging.
  • Skill #3 Warning! There are five language patterns (you probably use regularly) that undermine influence. Master persuasion skills by raising awareness of words and phrases that can hurt your ability to communicate potently with employees, peers, buyers and personal relationships. 
    Exercise: List of 5 language patterns, self-assess which ones we use and how to replace them with better word choices.
  • Wrap-up Call to action for newer, better language skills. 
    Exercise: The best learners teach as quickly as they learn. Identify who you will share this new knowledge with to create accountability to changed behavior.

Dan Seidman is the #1 best-selling author of Sales Autopsy and a
World Master’s athlete with three gold medals playing on the U.S. basketball team.

For a funny, unique and useful influence program at your conference,
contact Dan at 1-847-359-7860 or Dan@GotInfluenceInc.com

The Ultimate Guide to Sales Training by Dan Seidman

Do you have the latest strategies built into your sales training?

It might be time to re-design!

“Dan is truly earning the title Trainer to the World’s Sales Trainers.”
Willis Turner, Willis Turner, President & CEO of Sales & Marketing Executives International

Over 600 pages of best-practices in selling are included in this brand, new book.

It is being published by the prestigious Pfeiffer imprint (Wiley/Jossey-Bass) and co-marketed across the planet with the American Society for Training & Development (www.ASTD.org). ASTD is the largest training organization in the world with over 70,000 members.

This book is endorsed by three of the most influential authorities in the training world.

Praise for The Guide to Ultimate Sales Training

“This book should be on the desk of every sales manager and sales trainer. Dan Seidman created a treasure chest of ideas, concepts, skills-sets and motivation tools that are ready to be converted into cash.” —Gerhard Gschwandtner, founder and publisher, Selling Power Magazine

“Sales professionals throughout the world will discover performance improvement through this training encyclopedia. Dan Seidman is helping make sales training a major strategic driver for all organizations.”— Tony Bingham, president and CEO, ASTD

“Each chapter just might be the one piece that plugs the gap in your team’s performance. Dan is truly earning the title Trainer to the World’s Sales Trainers.” —Willis Turner, CAE CSE, president and CEO, Sales & Marketing Executives International

What makes The Ultimate Guide to Sales Training such a powerful tool?

Read the Foreword by Willis Turner of SMEI here (pdf)

What’s truly unique inside this work?

Read the back cover copy here (pdf)

Each chapter begins with a story, news item or humorous moment to kick-off the teaching.

And, you don’t want to miss the method to analyze your existing training, The CAT scan Diagnostic Tool.

This chapter shows you how to review the effectiveness of your training through:

Content – do you have the latest selling techniques and influence strategies? Exercises that reinforce them?

Architecture – is your design structure based on helping your sales pros change behavior, rather than to simply “learn” something new?

Trainer – is each one great at facilitating the training experience? They can learn to be better and funnier and more entertaining, because that’s what helps new stuff stick into the brains of your team.

Better yet, just contact Dan to have him analyze your existing training right away. Check availability to sit down with Dan and review how to improve sales team performance with the best training you could possibly offer.

1-847-359-7860 or Dan@GotInfluenceInc.com

Over 600 hilarious selling blunders collected!

“…fast becoming a CULT HIT among sales people”

You can experience them in print, audio and video.

I’ve even hired an award winning cartoonist to produce some of these very funny stories in comic book format!

See them all, right here…
SalesAutopsy.com

And when you want a fantastic keynote to kick-off your sales conference, contact Dan and don’t forget to ask him about the “Confession Session.” You have no idea what your salespeople have done (and you might not want to know).

We guaranteed loads of laughter and apologize if your sales pros happen to learn anything as well!

Contact Dan Seidman today for a time to talk about your specific needs and to find out about speaking availability.1-847-359-7860 (central time).

There is only one magazine that is designed just for the sales professional and your company should be subscribing to it for each member of your team.

You can gain ideas, tips and techniques from this publication.

You can use it during regular sales meetings to share and reinforce best behaviors.

Check out this video of how Josh Seidman, the best young sales pro on the planet worked Selling Power Magazine Founder & Publisher Gerhard Gschwandtner for a special deal so that you can get an amazing price on this publication…
not yet produced

Contact Josh today (in fact you can call him to check out his selling skills) and get Selling Power Magazine. and your good decision to reinforce sound sales principles in your company could put him through college

Would you like to legally use movie scenes in your training?

How about during prospect presentations?

You can receive a license to show these videos.

Here are some examples on how I use video scenes during keynotes and training:

Keynote/training: The Secret Language of Influence
Movie: Princess Bride
Scene: The sword fight on the cliffs
Teaching moment: How to get in sync with buyers, instead of fighting and fencing while each person hides information. It’s a great scene, funny, entertaining.

Keynote/training: The Excuse Elimination Diet
Movie: Blues Brothers
Scene: A classic moment as John Belushi drops to his knees and begs his ex-fiancé (Carrie Fisher) not to shoot him as he offers a long list of outrageous excuses as to why he missed their wedding, leaving her at the altar (“My tux didn’t come back from the cleaners, the sun was in my eyes, there was an earthquake, a terrible flood, locusts…”)

Teaching moment: Excuses can sabotage our success, but they do the most damage when we convince others that they are legitimate.

Keynote/training: GOT INFLUENCE?
Movie: Glengarry Glen Ross
Scene: Alec Baldwin spends an intense seven and a half minutes ripping the sales team.
Teaching moment: The emotions (almost all negative) running through that scene are incredibly powerful. What feelings would you like your buyer to experience? You can create any emotional context you choose, when you understand how to utilize them throughout your sales presentation.

Please do the right thing, the ethical thing and get a license to show these videos.

I highly recommend this for companies that present at trade shows in order to do lead generation.

Fun, memorable, emotional moments are tied to decades of our movie experiences.

Do not ignore this opportunity to influence with video.

Want a Great Sales Organization?
You’ve Arrived at the Right Place!

Here you will find the latest psychologically-sound assessment tool on the planet.

You will use it to hire the right sales pros for your team. And the insights it’ll give your sales force into buyer decision-making behavior is amazing. You can also use it to teach influence strategies to leaders and managers.

Here are the top 3 things we do for clients:

  1. Help companies hire the right people!
  2. Teach sales managers how to improve coaching toward increased sales force performance!
  3. Show the sales force how to strengthen their sales influence by learning the flexibility to sell just how the buyer needs to buy!

You are about to discover the…
… Model of Sales Excellence!

Details, success stories? Visit our assessment site here www.modelofsalesexcellence.com/

Sales executives can contact us to experience this assessment for free. You will be amazed.

The CAT scan Diagnostic Tool – a structured method to analyze existing sales training to increase its power to transform and improve sales team performance.

You can get a detailed description in The Ultimate Guide to Sales Training.

“Dan is truly earning the title Trainer to the World’s Sales Trainers.”

Willis Turner, Willis Turner, President & CEO of Sales & Marketing Executives International

The chapter shows you how to review the effectiveness of your training through:

Content – do you have the latest selling techniques and influence strategies? Exercises that reinforce them?

Architecture – is your design structure based on helping your sales pros change behavior, rather than to simply “learn” something new?

Trainer – is each one great at facilitating the training experience? They can learn to be better and funnier and more entertaining, because that’s what helps new stuff stick into the brains of your team.

You can work your way through 600 pages of great training materials, or you can just do what some of our clients do and bring Dan in to analyze your materials. If you’re brave enough, he can even review your trainers (in person, or by video).

Contact Dan Seidman today for availability: 1-847-359-7860 or Dan@GotInfluenceInc.com

What if you had access to a training authority whose products have produced over 50 million dollars in revenue and sold over 4 million participant’s guides?

What if you could get advice from an individual whose training conferences were attended by over 100,000 people a year and translated into languages all across our planet?

Would it be worth your time to sit down and find out how to develop your next generation of leaders? Or to re-design your training so that it really works? Or to produce training from your existing books or materials that simply must be molded into workshop experiences, in order for you to have the impact on your marketplace that you should?

Wendy Seidman has been recognized for her tremendous contributions in the non-profit sector. With almost 20 years of experience developing products and events for Willow Creek Association, she has left an imprint on the non-profit world that is unmatched, anywhere.

She has worked with world-class speakers:

  • Chip and Dan Heath (NY Times bestselling authors)
  • Gary Hamel (top international consultant)
  • Jessica Jackley (KIVA)
  • Marcus Buckingham (NY Times bestselling author)
  • Karen Hughes (Bush Administration)
  • Tim Keller (Best-selling author and pastor)
  • Erwin McManus (Best-selling author and pastor)
  • Ken Davis (Speaker, author and pastor)
  • John Ortberg (Best-selling author and pastor)
  • Lee Strobel (Best-selling author)
  • Bill Hybels (Best-selling author and pastor)

Her published titles include:

  • The Leadership Summit Team Editions (Summit conference sessions with 100+ page process tool and approx. $500,000 annual revenue)
  • Network (Spiritual Gifts course: Bruce Bugbee, Don Cousins, Bill Hybels) and Network Revised*
  • Becoming a Contagious Christian (BACC) (Evangelism course: Mark Mittleberg, Lee Stobel, Bill Hybels)and BACC Revised*
  • BACC Student Edition (Evangelism course: Mark Mittleberg, Lee Stobel, Bill Hybels with Bo Boshers)
  • Ordinary Day with Jesus (Spiritual Formation course: John Ortberg and Ruth Barton)
  • Good Sense (financial management/stewardship and budget course: Dick Towner and John Toffilon)
  • Freed Up (revision of the financial management/stewardship and budget course: Dick Towner and John Toffilon)
  • ReGroup (Small Group Skills curriculum: John Townsend, Henry Cloud and Bill Donahue)
  • Igniting a Life of Generosity (Devotional book for ECFA—Evangelical Council for Financial Accountability)
  • Emotionally Healthy Skills (Small Groups course: Pete and Geri Scazzero)

Her clients are recognized names like:

  • Amway Global Sales Training
  • ASTD (American Society of Training and Development)
  • Bruce Bugbee and Don Cousins (Authors and church consultants)
  • Chick-fil-A
  • Christ Community Church
  • Christian and Missionary Alliance
  • ConEdison (New York City utility company)
  • ECFA (Evangelical Council of Financial Accountability)
  • Great Dads
  • Lead Like Jesus (Ken Blanchard organization)
  • Marcus Buckingham
  • Meg Meeker (parenting author)
  • Northwoods Community Church
  • Pete/Geri Scazzero (Emotionally Healthy Spirituality)
  • “Waldo” Waldman/Wingman, Inc. (F16 fighter pilot and NY Times best-selling author)

Bring Wendy in for a conversation about how we can develop a customized training products for you that will increase revenue to your organization.
1-847-359-7860 or Wendy@GotInfluenceInc.com

The American Society for Training & Development had Dan & Wendy Seidman design their global sales training tool, called Sales Accelerators.

With association memberships down and a great deal of financial support coming from vendor and exhibitor partners, why not offer a sales training program for your industry?

Word-class certification with your name on it.

Bring Dan in for a conversation about how we can develop a customized sales training program for you that will increase revenue to your organization.

1-847-359-7860 or Dan@GotInfluenceInc.com

How would you like to have some of the most powerful training tools available in video, audio and print for your sales team?

Customized, too!

You can coach, train and reinforce the skills of your sales pros based on The Ultimate Guide to Sales Training, the defining work in our profession.

Just do what some of our clients do and bring Dan in for a conversation about how efficient and cost-effective this approach is.

1-847-359-7860 or Dan@GotInfluenceInc.com